I'M MY OWN IDOL

FALL WINTER CAMPAIGN
2016

CREATIVE DIRECTION
+ ART DIRECTION
Gastón Rhiner

PHOTO
Chino Toccalino

MODELS
Rocio Robles

Antonio for EPBookers

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CONCEPT
Inspired by the power gainned by the greatest sport superstars and the idea that they're are icons by popular demand in the socialnetworks era converting anyone in a potencial idol just by achive their goals. Beign literally in the light of the spotlight!